Rules of Seduction by Joya Ryan

Rules of Seduction (Serve #7) by Joya Ryan
Published June 9, 2015 by Entangled Brazen.

Links: Goodreads.

Source: Publisher via NetGalley. Thank you Entangled Brazen for providing me with an e-copy of this novel in exchange for an honest review.

Genre: contemporary romance/erotica.

My rating:

He’ll be the dream and the dirty fantasy…

Through with both her controlling ex and relationships, Ava Webber is determined to explore the spicy and sometimes forbidden appetites of the exclusive BDSM nightclub, Serve. Here, she’ll get exactly what she needs…as long as it’s from a man she doesn’t know.

Nolan Hart ensures that Serve’s clients get what they want, how they want it. But with one look at the curvy brunette, Nolan knows he’s the man to fulfill her desires. As the anonymous lover, he’s Ava’s dirtiest fantasy. Outside of Serve, he’s her charming, smartass friend.

But Nolan wants more. More than Ava is willing to give. And as long as the blindfold stays on, she’ll never discover that the two men she’s falling for are one and the same…

srcekI’m a sucker for contemporary romance, it seems. I can never resist an intriguing plotline and this one’s pretty interesting if you like erotica at all. Warning: this is an adult novel! :)

The first thing I want to point out is that this novel is a suprprisingly well-done when it comes to the erotic part. I wasn’t head-over-heels about the plot or anything (too much unnecessary angst and miscommunication) but the sex part was pretty hot. Some erotic novels leave me wanting to wash my eyeballs after reading them but here I didn’t get the feeling that anything degrading was being done to Ava (or Nolan), the relationship was pretty balanced, power-wise (and money-wise), and though there was some pretty intense exploring going on, it was – if the word can be applied to erotica – tasteful. If you read erotica at all, I don’t have to tell you how rare it is to find such novels in the genre.

I have to say I didn’t pay much attention to the safe sex issue here (in my defence, I read it before I wrote that post!) but since Nolan makes sure Ava signs a contract when she comes to the club (as all customers do, apparently), I’m assuming they check out their clients’ health.

I liked both characters, too. Ava has been hurt by her ex-boyfriend who trampled all over her independence and feelings, and Nolan has trouble connecting with the women he’s with. Though I could have done with more exploration of their relationship and with a bit less drama, I liked how they worked through their issues in the end. COMMUNICATION, people, it helps.

Overall, this was a good erotic/contemporary romance novel and I think I might poke into the previous instalments of the series, which seems to be centered around the club Ava visits (the one Nolan works in). But it seems like several authors cooperated in creating Serve, so we’ll see. I liked the one Tessa Bailey novel I read before so I might give hers a try.


Do you read erotica? What are your thoughts on this hot genre? 

I’d love to hear from you :)

  • I read erotica by accident you could say, I sometimes forget to check rating/genre and get more than I bargained for. I don’t mind sexy scenes if they are written well and if something else is going on …
    This books sounds like fun. :)

    • Haha yeah, I know what you mean :) I usually just read the summary and they rarely include “erotic” or any similar words that would clue me in to the fact that I’ll be reading this genre. I thought this one would be an ordinary contemporary romance but I was informed otherwise in the first chapter ;)

      • Yeah and covers do not help too. Sometimes they are half-naked and you get clean contemporary and sometimes they are not sexual or there are not even people on the cover and it’s more sex than anything else…

        • Ahhh don’t get me STARTED on romance covers. How awful are they?! Historicals are the worst, I think, with half naked men in breeches and ladies trailing open skirts. I never want to read paperbacks like that in public (thank god for my Kindle) :D
          And yeah, this trend with 50 Shades – the non-erotic cover – can be pretty misleading. I guess readers wouldn’t buy a book with a picture of a tied-up, gagged and blindfolded woman on it? (What a SHOCK, right?) ;)

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